3rd Corporate Communication Content, February 8th Shanghai

The China-Italy Chamber of Commerce (CICC), together with its Quality Council (QC), is pleased to inform you that the third session of the "Corporate Communication Content" seminar series, both online and offline in Shanghai, took place on Wednesday, February 8th, with great success.

The series is aimed at companies in the industrial sectors wishing to deepen their understanding of the best marketing practices to promote their business in China. Each session features a single speaker sharing their experience and providing valuable insights on a significant marketing tool; our experts delve into topics such as marketing strategy, creative content creation, and social media management, to name a few.

The third event of the series, titled "B2BRAND Video Tips: Start Implementing Your Video Strategy!" featured Carlotta Godio, Co-founder and General Manager at FLATMIND Productions, and Giada Piccinini, CICC Council Member and Head of GWA - Greatway Advisory, Shanghai branch, as the moderator. The conference provided the audience with a complete set of tools to start or enhance their video content, including tips and suggestions, as well as some creative ideas for corporate productions.

To learn more about the Quality Council:

The Quality Council is a board created by the Italian Chamber of Commerce in China focusing on Luxury Living, Fashion, Luxury and Premium Goods, Design, and Lifestyle. Its goal is to support Italian companies in their business in China and help them face the speed, scope, and complexity of this market.

Since its establishment, some of the activities promoted by the Council include support for Business Dialogue 2020, a live-streaming session for Italian brands during the Tmall Single Day 2020 shopping festival, a roundtable with Confindustria on entry strategies into China, and various seminars in the areas of intellectual property protection, e-commerce, and the digital ecosystem.

Currently, the Quality Council consists of a team of professionals and entrepreneurs operating directly in the luxury goods, fashion, digital, and interior design sectors.

We want to thank all the participants in this event!