CICC at the Vinitaly China Roadshow 2024

From September 2nd to 6th, the China-Italy Chamber of Commerce (CICC) participated in the 7th edition of the Vinitaly China Roadshow. The event took place across three key cities—Shanghai, Xi’an, and Guangzhou—and was attended by Lorenzo Riccardi, Chairman of the CICC; Mauro Maggioni, Vice President of the CICC in Shanghai; Vinicio Eminenti, Vice President of the CICC in Guangzhou, and CICC Board Members Alessandro Lamantia and Alessandro Petrini.

Vinitaly Guangzhou

Vinitaly Shanghai

Vinitaly Xi'an

First launched in 2018, the Vinitaly China Roadshow is a prestigious event organized by VeronaFiere, in close collaboration with the ICE Agency, with the support of the Italian Ministry of Foreign Affairs and International Cooperation and the diplomatic-consular network in China.

This globally recognized event brings together key stakeholders in the wine industry, offering valuable opportunities for business exchanges and fostering growth among participating organizations. Furthermore, it plays a pivotal role in promoting Italian wine in China, driving its visibility and market expansion.