WORKSHOP | Decoding China's Labour Market: HR Insights & Recommendations for EU SMEs

Active management and talent development have never been so crucial for European SMEs in China. The labour market landscape in China is dynamic and characterised by frequent updates to laws and regulations. Job preferences among the labour force have dramatically evolved, particularly since the pandemic.

This workshop by the China-Italy Chamber of Commerce and the EU SME Centre brings to the attention of European SMEs the importance of navigating the details of human resources management in China while offering insights into relevant labour laws, regulations, and best practices to recruit, manage and retain talent. 

During this event, SME owners and management of European businesses in China will share their practical experience on the challenges they faced in HR management and how they have dealt with the issues and tackled the challenges.



  • Date: 14 March 2024
  • Time: from 16:00 to 17:30 (Beijing Time)
  • Venue: Online on Zoom and Onsite in Beijing
  • Address: WeWork Pacific Century Place Building C South Entrance Door 528 2 Gongti North Road Chaoyang District Beijing | 北京市朝阳区工人体育场北路甲2号 盈科中心C座南侧528号门



  • 3:45 - 4:00 PM Registration at the venue (For onsite participants in Beijing)
  • 4:00 - 4:10 PM Opening remarks
  • 4:10 - 4:30 PM Introduction on HR Insights
    • Hunter Shi, International Development Consultant, Stantec
  • 4:30 - 4:50 PM HR Recommendations for EU SMEs
    • ​Tristan Wang, Regional Head North China, Gi Group Holding
  • 4:50 - 5:10 PM Panel discussion: Experience sharing – HR management for SMEs in China
    • Moderator: Liam Jia, Team Leader, EU SME Centre
    • Panellists:
      • Emma Liu, HRBP, Generali China Life
      • Ada Zhang, HR Director, Goglio (Tianjin) Packaging Co., Ltd.
      • Florian Hajzeri, General Manager, Technoalpin
  • 5:10 - 5:30 PM Q&A session






Ada Zhang

Human Resources Director, Goglio (Tianjin) Packaging Co., Ltd.



Ada Zhang graduated with a MBA degree from Nankai University and has more than 20 years of HR management experience in manufacturing companies. During her seven years in Goglio, she has been responsible for HR, IT, Legal and Public Affairs.
She is a constant learner: she is certified DISC Behavioral and Motivator Analyst, participated in the online training program of Positive Psychology by Tsinghua University and took part to Activation Coaching Training Program certified by ICF International Coach Federation.



Emma Dan Liu

Human Resources Business Partner, Generali China Life


Emma Liu graduated from the University of Birmingham in 2014. She currently work as a Human Resources Business Partner (HRBP) in Generali China Life (GCL). She has more than ten years of working experience in the field of Human Resources and she is currently responsible for recruitment, employee relations management and salary management.



Florian Hajzeri

General Manager, TechnoAlpin Ice and Snow Equipment Zhangjiakou Co.,Ltd of Italian TechnoAlpin Group



Undergraduate graduated from the University of Vienna, majoring in Sinology, during which he was an exchange student to Peking University Guanghua School of Management; he obtained an Masters degree from Hult International Business, and has been engaged in overseas business development and management for a long time, and is now the general manager of TechnoAlpin Ice and Snow Equipment Zhangjiakou Co.,Ltd of Italian TechnoAlpin Group.



Hunter Shi

International Development Consultant, Stantec



Hunter is an International Development Consultant with Stantec, specializing in international development, social consulting & auditing. Primarily focused on social implementation & monitoring, stakeholder engagement, and project evaluation, Hunter has completed multiple environmental and social due diligence and labour audits projects for multinational clients across industries such as water, chemical, and construction. His work is also highlighted through the abundant international developmental projects for both the public sector and non-profit organizations, spanning the agriculture, mining, and infrastructure industries.



Tristan Wang

Regional Head, Gi Group Holding



With more than 14 years of experience in the field of labor recruitment, employment, and management, he is currently the regional head of Gi Group Holding China, one of a European leading human resources service group, he has extensive experience in the labor market and workforce management in China, European Union, especially in the Belt and Road countries.

Event language: 
China-Italy Chamber of Commerce

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