The Authentic Italian Table - Shanghai, June 20

Dear Members and Friends,
 

Within the project "True Italian Taste", promoted and financed by the Ministry of Foreign Affairs and International Cooperation and carried out by Assocamerestero in collaboration with the Italian Chambers of Commerce abroad to enhance and safeguard the authentic Italian food product, the China-Italy Chamber of Commerce (CICC) is glad to announce that on 20 June the event “The Authentic Italian Table” will be held in Shanghai.

One-day event, open to experts in the F&B sector, to promote and taste authentic Italian food.

Event details:

• Date: Sunday, June 20th, 2021

• 10:30-18:30

Location: Jing An Shangri-La, West Shanghai
 

Agenda

10:30-11:00 Registration 

11:00-11:30 Introduction of the True Italian Taste project 

11:30-12:00 “Culinary Authenticity and Italian Cultural Heritage”, Prof Andrea Lorenzo Baldini, Director of NJU Center for Sino-Italian Cultural Studies “

12:00-13:00 Cooking Show with Italian Chef, using exclusively DOP (Protected Designation of Origin) and IGP (Protected Geographical Indication) certified Italian ingredients. 

13:00-13:30 The “Best regional dish AIT Shanghai 2021” Award “

13:30-14:30 Italian regional Cuisine: Sicily wine tasting

14:30-15:30 Round table: Food and Wine Tourism: destination Italy.

Speakers:

 Cristiano Varotti,  ENIT Italian National Tourist Board - General Manager of the Shanghai Representative Office 
 Nicola Sifone, Italian Official Tour Guide 
 Sarah Zhang, Lifestyle KOL,  Digital Marketing Expert, Host and Producer of ’’Conoisseur’’ wine show 
 Edward Liu, President of Sinodrink 

Moderator: Cristina Corsini, President of PromoItalia - Association for the Promotion of Italian Food and Wine Culture and for the Enhancement of the Italian Restorative Techniques in China, Hong Kong and Macao. 

15:30-18:00 Italian Pasta competition: Cooking class with Authentic Italian Chefs discovering Apulia, Campania, Liguria, Lombardy and Tuscany regions.

18:00-18:30 Quiz with Lucky draw! 

What are the goals?

• VALUE the authentic Italian food and wine productions by communicating their quality;

• INCREASE the perception of Chinese consumers on authentic Italian products;

• ENHANCE the visibility of Italian companies in the F&B field in China.

What does it consist of?

• TO EXHIBIT and to taste F&B products through public involvement and interactive activities;

• TO ORGANIZE masterclasses/short seminars on product explanation;

• TO MEET Chinese F&B sector operators to expand your network of contacts.

Who will participate?

The local public will consist of:

• Journalists, media, KOL, bloggers, nutritionists and experts in the field;

• Buyers: Chinese representatives of the local F&B distribution networks;

• Consumers: Italian food and wine lovers.

Italian operators in the F&B sector will display their authentic Italian food products and prepare local dishes using authentic Italian products.

During the day, there will be masterclasses, explanations, interactive activities to gain an insight on authentic Italian food products, expand your network of contacts and of course taste the true Italian food and wine.

If you missed the last edition in Shanghai visit the following link:  https://www.cameraitacina.com/en/news/post-event-authentic-italian-table-13th-june-2020-shanghai 

Scan the Qr-Code and sign up!

For more information, please send an email to infoshanghai@cameraitacina.com  
 

“Authentic Italian Table” is part of the “True Italian Taste” project, promoted and financed by the Italian Ministry of Economic Development and carried out by Assocamerestero in collaboration with the Italian Chambers of Commerce abroad.

Kind Regards,
 

CICC Team