Retailing in a Trading & Manufacturing Hub: Market Trends in Guangzhou & Shenzhen | Free Webinar

Dear Members and Friends of CICC,

On June 23rd, the China-Italy Chamber of Commerce, in collaboration with the EU SME Centre, organized the webinar called "Retailing in a Trading & Manufacturing Hub: Market Trends in Guangzhou & Shenzhen".

This webinar will provide a basic overview of the PRD Region focusing on the two main metropolitan areas: Guangzhou and Shenzhen, which evolved from and industrial and manufacturing hub to a new top location for retail, presented by Fabio Stella Guangzhou and Shenzhen Representative of P&P (People and Projects).

Starting with a comparison in terms of Retail Rents between the two cities and among the Greater China, we will proceed analyzing the existing Retail Market situation and the expected future developments.

Moreover we will analyze the competition between the E-commerce vs the traditional Retail Locations, providing case studies of Asia's success and European SMEs approaches and strategies.

Finally we will provide suggestions and tips for who is planning or would like to invest in the PRD Retail Market.

After attending this webinar, you will:

• Have an overview of different Retail Hubs among Guangzhou, Shenzhen and PRD;
• Recognize different challenges between e-commerce and traditional Retail;
• Define the right strategy to approach the Retail Market in PRD vs Greater China.

To watch the webinar on YouTube for free, please follow this link.

Kind regards,

The CICC Team