Seminar | Smart Technologies and Industrial Software, Sep 27th

The China-Italy Chamber of Commerce (CICC) and the EU SME Centre, with the support of the Finnish Chamber of Commerce  are glad to invite you to the seminar “Smart Technologies and Industrial Software: Experiences with Doing Business in China” on September 27th, 2022, from 3:00 - 4:30 pm, Beijing Time.

The seminar will be both online and offline in Shanghai.



Industrial software is at the heart of Industry 4.0 revolutionising the way companies manufacture, develop, perfect, and distribute their products in an increasingly digitalising economy. Underpinned by the Chinese government’s plans and supporting policies to upgrade the manufacturing capacity of the Chinese industry into a technology powerhouse, the industrial software market in China is booming, with the current market size exceeding RMB 200 billion and an annual growth rate of over 15%.

While competition in this sector is getting tougher, technological solutions and know-how of the European smart manufacturing and information management solutions providers continue to be sought after, making industrial software an attractive sector for European SMEs. In October, the EU SME Centre will publish a comprehensive report on Industrial software, covering market access regulations, supporting policies as well as identifying opportunities and challenges in the market.

This workshop will provide an overview of the EU SME Centre report on Industrial Software, with the author of the report sharing insights on opportunities and challenges in this sector as well as discussing market access regulations and supporting policies. The second part of the workshop focuses on SME experience sharing featuring Würth Industry Service (China) Co., Ltd., Roboris Srl, Monitor ERP System China and Fastems (Shanghai) Co., Ltd.


(Beijing Time)

3:00 - 3:05 pm
Welcome greetings

3:05 - 3:30 pm
Industrial Software EU SME Centre Report overview with Melanie Li, Senior Consultant at BESTAO Consulting (online)

3:30 - 4:15 pm
SME experience sharing with:
•Holomaintenance Mixed Reality Platform for Remote Assistance with Alberto Fochesato, APAC Sales Director at Würth Industry Service (China) Co., Ltd. (offline)
•Eureka Virtual machining -- Advanced simulation and optimization of NC programs for CNC and industrial robots, with Mirko Sgarbi, co-CEO of Roboris Srl (online)
•ERP - the backbone for company to grow; with Mac Zhu, CEO of Monitor ERP System China
•MMS (Manufacturing Management System) in metal cutting industry; with Robert (Yongping) Ding, Managing Director of Fastems (Shanghai) Co., Ltd.

4:15 - 4:30 pm
Q&A session

Moderator: Giada Piccinini, CICC Board Member and Head of Shanghai office at GWA - Greatway Advisory



Date: September 27th, 2022
Time: 3:00 - 4:30 pm (Beijing Time)
Place: Offline at CICC Shanghai Office (N. 777 Weihai road, 2nd Floor, R202 Jing’An District Shanghai/ 上海市, 静安区, 威海路777, 2楼, 202 室) and Online via Zoom
Language: English
Price: Free of charge 


Interested in joining? Click here to sign up!

Any questions? Send us an email at



The EU SME Centre is a European Union initiative that provides a comprehensive range of hands-on support services to European small and medium-sized enterprises (SMEs), getting them ready to do business in China.

The Centre's team of experts provides advice and support in four areas – business development, law, standards and conformity and human resources. Collaborating with external experts worldwide, the Centre converts valuable knowledge and experience into practical business tools and services easily accessible online.

The China-Italy Chamber of Commerce is the leading consortium partner of phase IV of the Centre.

Event language: 
September 27th, 2022, 3:00 - 4:30 pm (Beijing Time)

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