IPWG WEBINAR: Strategies for IPR enforcement online and offline in China, December 10th, 2018

Dear Members and Friends of CICC,

The China-Italy Chamber of Commerce is glad to invite you to the WEBINAR "Strategies for IPR enforcement online and offline in China", organized by CICC’s Intellectual Protection Working Group (IPWG).

The webinar will be held on  December 10^th, 2018 at the CICC Beijing Office (Unit 1612, Zhongyu Plaza, A6, Gongti North Road, Chaoyang District) at 5 pm (Chinese time zone). The event is web based, audio-video connection details will be shared separately.

Speaker: Felice Meli, FERRANTE INTELLECTUAL PROPERTY, Head of Anticounterfeiting Department

Moderator: Valeria Manunza – IPWG Vicecoordiantor

Agenda:

1) Before Entering the Market 

• General considerations before entering the Chinese market

2) IP enforcement in China: the basics

• The “register- monitoring- enforce” approach;
• preparing and adjusting your IP portfolio to arising enforcement needs;

3) The effective anti-counterfeiting strategy in China

• Monitoring the market place for infringements;
• Profiling of infringers and definition of objectives;

4) Available Enforcement routes

• Internet enforcement

- Online sales platforms
- Social Media
- Removal procedures (briefly- as already discussed before by IPWG) other objectives; 

• Enforcement at trade fairs

- Complaint procedure and remedies obtainable, other objectives;

• Administrative enforcement

- Raid and seizure actions

• Custom enforcement (registration and activation of effective border control)
• Civil proceedings and Criminal enforcement

 For additional information please contact postmaster@ipwg.it.

Kind regards,

CICC Team