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The China-Italy Chamber of Commerce (CICC) is glad to announce that the “True Italian Taste – Masterclass Guangzhou” has been successfully held in Guangzhou on Tuesday May 28th.
Link to official video: Video 1 & Video 2
Link to Media Press:
The event is part of the project “True Italian Taste”, promoted and funded by the Ministry of Economic Development (MiSE) and carried out by Assocamerestero (the Association of the Italian Chambers of Commerce Worldwide) in cooperation with the Italian Chambers of Commerce abroad. “True Italian Taste” is part of the program "The Extraordinary Italian Taste".
The event is aimed to support and promote the authentic Italian agricultural food products in China to hinder the issue of the “Italian sounding” phenomenon, products with an Italian appearance, but not considered an authentic Made in Italy product.
The Masterclass provided the participants with deep insights on the authentic and certified Italian food & wine products DOP (Protected Designation of Origin) & IGP (Protected geographical Indication), in order to emphasize the special peculiarities of the Italian Cuisine, an extraordinary combination of variety, high quality, healthy raw materials and amazing flavors.
We also invited a professional Italian Chef to let the guest experience a professional cooking show using only DOP and IGP certified Italian products, creating the original recipe “Pacchero di Gragnano IGP on Taleggio IGP fondue with cherry tomato confit and basil sauce”. Guests had the chance to offer participants the opportunity to taste a real Italian dish paired with Italian Wines.
Special thanks to the Consul General of Italy in Guangzhou, Ms. Lucia Pasqualini, and the Secretary General of CICC Ms. Giulia Gallarati, for their presence during the event.
We do thanks all the participants form F&B Industry, KOLs and Influencers, media and journalists, who attended and supported the event.
We look forward to seeing you soon at other True Italian Taste events.
CICC Team
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Be part of a network of over 500 Italian and Foreign companies in China and abroad. Gain greater exposure through sponsorships, collaboration opportunities and advertising on the CICC's website.
Learn More