The China-Italy Chamber of Commerce (CICC), together with the EU SME Centre, is pleased to invite you to the Roundtable on “Business & Innovation in the Greater Bay Area for European SMEs”, taking place on March 29, 2025, at the Four Seasons Hotel in Guangzhou, from 14:30 to 17:00 (China time). This event will bring together industry leaders, experts, and European SMEs to explore the vast opportunities offered by the Greater Bay Area (GBA)—one of China’s most dynamic and rapidly evolving economic regions. The roundtable will feature the participation of H.E. Massimo Ambrosetti, Ambassador of Italy to PRC, Prof. Giovanni Tria, former Italian Minister of Economy and Finance, and Prof. Enrico Giovannini, former Italian Minister of Infrastructure and Sustainable Mobility, as well as numerous academics, business community representatives, and delegates from international chambers of commerce in the GBA. The discussion will provide key insights into how European businesses can thrive in this high-growth environment through innovation and strategic partnerships.   WHY PARTICIPATE? Access Strategic Business Insights – Gain first-hand knowledge from industry leaders and experts on how to successfully navigate the GBA’s thriving business landscape. Explore Innovation & Growth Opportunities – Learn about cutting-edge developments in technology, advanced manufacturing, and industrial innovation that make the GBA a hotspot for European SMEs. Network with Industry Leaders – Connect with key stakeholders, entrepreneurs, and decision-makers who are shaping the future of business in the region. Prepare for Expansion & Investment – Understand the policy landscape, incentives, and market trends to position your business for sustainable success in the GBA.   AGENDA   REGISTRATION CLICK HERE TO REGISTER This event is free of charge*.   *Please note that participation in this event is limited and subject to approval. Priority will be given to companies attending the Gala Dinner organized by the China-Italy Chamber of Commerce following the roundtable. Registration for the event does not automatically guarantee participation, which will be confirmed based on seat availability.     EVENT DETAILS Date: Saturday, March 29th, 2025 Time: 14:30–17:00 (China time) Format: Offline Venue: Guangzhou Four Seasons Hotel, 1st floor Pearl Ball Room Address: 5 Zhujiang West Road, Pearl River New City, Tianhe District, Guangzhou Language: English   After the Roundtable, don’t miss the Spring Gala Dinner - Following the roundtable, attendees are invited to join the Spring Gala, organized by the China-Italy Chamber of Commerce, offering an excellent opportunity for further networking in an elegant and engaging setting. Click here to reserve your spot!   About the GBA The Greater Bay Area (GBA) stands at the forefront of China’s economic development. This dynamic cluster comprises nine cities in Guangdong province along with the Hong Kong and Macao Special Administrative Regions. Despite representing only 6% of China’s population, the GBA contributes approximately 11% to the country’s GDP.    As a key pillar of China’s development strategy, the GBA seeks to enhance both regional and international cooperation, drive high-quality growth through innovation, and strengthen connectivity across its cities. The ultimate vision is to position the GBA as a globally significant economic powerhouse, on par with the San Francisco Bay Area and the Tokyo Bay Area. Each city within the GBA boasts unique strengths. Shenzhen is a global hub for technology and innovation. Cities such as Dongguan, Foshan, and Huizhou play crucial roles in advanced manufacturing and industrial development.  As such, the Greater Bay Area (GBA) presents a wealth of opportunities for European SMEs.